Anthropologie Holiday Campaign
With the goal of producing a set of content through the brand and voice of Anthropologie, I chose to design a holiday campaign with three illustrative and multi-functional pieces. These marketing materials can be used as in-store signage, website cards, or as social media posts, stories, or ads. Every item shown in these pieces are true products found on the Anthropologie online store.
Free People Social Media Project
One fun challenge I gave myself to help stimulate creativity and keep my skills fresh was to create social media tools like Instagram stories and gifs. I used Free People as my mock client and created stories for their FP Movement line and posts for holiday gift ideas. I also had fun creating gifs in Photoshop to advertise other items in their collections.